Monday, 19 July 2010

How to make a difference

Adessi has recently signed up to the 10:10 challenge, which we will use to monitor and reduce our carbon footprint. The reality of creating 35,000 metric tonnes of carbon as a company means that we are essentially doing the same amount of damage as taking 19 flights from Heathrow to New York. Good for the shopping and sightseeing, but pretty bad all round, if you want to consider yourself a champion of the environment.

We will cut our travel, reduce our electricity use in our offices and conduct some initiatives internally to maintain awareness and help everyone change habits which contribute to damaging the environment. We will make it fun and interesting, and ensure we promote our achievements.

However, our real challenge is getting others to join us. We are intending to pilot a scheme with a small number of clients in the next 3 months to help them make a real impact on their own carbon footprint. We intend to offer a specific set of incentives, promotion and bring together a package of measures which means we will hopefully get 5 other companies cutting their carbon footprint by 10% or more in the next 12 months. If we are successful, we will genuinely have made a contribution.

If you want to know more about our programme we will be starting a blog later this week devoted to 10:10, or you can just contact me, and I will speak to you.

0 comments:

Post a Comment